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Garden Nymph Salad . CD Promo . Icarus Music

BRIEF

Introduce Icarus Music scoring services to Advertising Executives.
 
Do it in a way that breaks through the clutter.

Category = Art Direction / Campaign


 

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CLIENT

Icarus Music

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PROJECT TITLE

Garden Nymph Salad

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DESCRIPTION

Demo CD Launch

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ROLES

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ART DIRECTOR
GRAPHIC DESIGNER
COMPOSER
(with Eddie Freeman)[/list]

LUNCH BAG ITEMS

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Music CD with label
Receipt as cover letter
(printed on thermal paper for that “receipt feel”)
Dressing packet card with testimonials
Business card
Lady bug chocolate
Salad bowl with cloth lettuce, artificial grapes, napkin and fork, in a white paper bag.[/list]
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TOOLS

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PHOTOSHOP
ILLUSTRATOR
NUENDO
QUARK
GRAPHIC ELEMENTS
(iStockphoto.com)
– leaf background
– model’s eye
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LINKS

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AdCritic.com’s “Pick of the Day” Award mention (379K)
Icarus Music
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SOLUTION

CD WITH LUNCH BAG ITEMS

Fun Fact

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Won Graphics “Pick of the Day” Award from AdCritic.com.
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