Category Archives: Newsletters

Newsletters . Visionaire Lighting

BRIEF

Start a newsletter series for our Lighting Representatives to inform them of our latest products, trade shows and news.

Category = Marketing / Newsletters


 

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CLIENT

Visionaire Lighting

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PROJECT TITLE

Newsletters

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DESCRIPTION

Newsletter Series

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ROLES

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PRODUCER
PHOTOGRAPHER
WRITER
GRAPHIC DESIGNER
WEB MASTER[/list]
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TOOLS

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PHOTOSHOP
ILLUSTRATOR
DREAMWEAVER
INDESIGN
VERTICAL RESPONSE
CANON DIGITAL REBEL XTi[/list]
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LINKS

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Newsletter Series[/list]
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PROCESS

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Concepts developed
Stories written[/list][/column]
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Newsletter shell designed + coded
Rep list developed
Newsletters coded
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Email Service Provider set up
Newsletters disseminated
Participation tracked using Google Analytics[/list][/column][/columns]

SOLUTION

NEWSLETTERS

Fun Fact

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This newsletter series increased web traffic significantly, and became an excellent tool towards educating Visionaire Lighting’s Rep force.[/list]

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